Director

Now: Current at 05-03-2025

Job details
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SalaryNegotiable
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Job typeFull time
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Experience1 year

Job description

We have opened a great, exciting position - Marketing Director at impact A&C. We are looking for an awesome Marketing Director for our academy, to make impact A&C even cooler and bring even more value to modern parents.

Responsibility

Competitive analysis External and internal research, CusDev (!), NPS, demand and competitive environment analysis, international market trend analytics, etc. Recommendations and application of their results in practice Marketing "packaging" and implementation of educational product promotion strategies Building company and product positioning, effective communication with the target audience Working with contractors to launch advertising campaigns Production of image special projects that enhance brand awareness and target audience loyalty to the company Management of lead generation and image-oriented event activities, partnership projects Forecasting the effectiveness of brand strategy and individual projects in measurable indicators, ongoing work with process efficiency and marketing advertising tools and mechanics Development and calculation of economic and marketing efficiency of loyalty programs.

Obligations

  • Have at least 2 years of experience in a similar position

  • Have knowledge of online marketing, including product lines and sales funnels (lead magnets, subscription pages, sales, email marketing processes, webinars, etc.), split tests, and analytics gathering

  • Have experience in performance marketing: understanding tool stacks and technologies, exceeding benchmarks, and independently working with multiple channels

  • Operate based on Unit economics

  • Have experience in building/improving a comprehensive analytics system for evaluating each channel and advertising campaign based on CAC and LTV

  • Set clear goals, monitor quality and deadlines, and can work intensively and effectively in a team

  • Understand communication tools and different target audiences

  • Measure the effectiveness of their work in numbers and are result-oriented, aligning with business goals

  • Are self-reliant and proactive

  • Proficient in Russian, Romanian, and English

  • As a plus, have experience working in educational projects as a marketing department manager or marketing director.

Skills

Стратегическое мышление
Аналитические навыки
Лидерство
Коммуникация
Ответственность

Benefits

Unlimited growth opportunities Spacious and cozy office in the center of Botanica Informal atmosphere within the team Working in a team of young, active, and passionate individuals Free training at Impact Academies&Camps for your family members Corporate training: lectures, workshops, courses

Salary

Salary and details are discussed during the interview.

Working conditions

  • Full-time.

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